KANSAS CITY, Kan. -- NASCAR's Richard Petty Motor Sports team and Kansas City's Farmland Foods are teaming up to feed the hungry. It's the Bacon a Difference Campaign.
Memorial Day through Labor Day, Farmland will donate a portion of the money for every bacon product sold to Harvesters. When Petty's number 43 car returns in October, Farmland will donate $343,000 to Harvesters.
They will double the donation if Petty's Car wins.