KANSAS CITY, Mo. -- An anti-drug tax backed by the Jackson County community is paving the way for a new campaign that's getting a lot of attention. COMBAT unveiled the billboard in several neighborhoods in Kansas City, Mo.
The new billboards are dramatic and in your face on purpose. If you drive down I-70 near 435 you see a new billboard of a cocaine use with lesions all over her face. Another billboard shows a man in jail while a different one shows a car with several bullet holes depicting gun violence associated with PCP.
"We're trying co capture people's attention and make sure that they're curious enough to want to go to our website," said COMBAT director Stacey Daniels-Young.
The billboards are part of the latest campaign by the Jackson County community backed anti-drug tax or COMBAT.
Organizers hope the bold billboards remind people that illegal drugs are hazardous to your health, destroy communities and can result in death.
"We're not saying specific streets, but we know throughout the county, everyone has some issue," said Stacey Daniels-Young. "Kids use prescription drugs that are not theirs or people smoke marijuana."
After searching a number of neighborhoods, billboards were placed in area with specific drug problems.
"I think it's good," said Beth Moore. "Any way that they can fix anything will be good because drugs are a bad thing."
COMBAT says if one billboard pushes one person to report suspicious drug activity or convinces a user to get off drugs and get help, then their mission is accomplished.
"I think it's effective," said Carlos Clay. "I always look at the billboards when I'm driving."
The six anti-drug billboards will be on display for the next six months. COMBAT paid $60,000 dollars for their new campaign.