KANSAS CITY, Mo. — Great news for all the Spanish-speaking Royals fans! The team announced in a news release on Tuesday that select home games in the 2016 season will be broadcast in Spanish.
The Royals are partnering with KYYS-1250 AM “La Super Estacion” to broadcast 40 regular season home games in Spanish to the Kansas City area.
“KYYS-1250 AM, La X ‘La Super Estacion,’ is one of the leading Spanish Language radio stations in the Kansas City area and we are proud to partner with the World Champion Royals for 2016,” said Diana Reyes Raymer, General Manager of Reyes Media Group, who operates the station. “We know how much our community loves baseball and has proven to be the most loyal baseball fans in our region.”
The Royals already have a long relationship with the Hispanic community, with many Spanish-speaking players and employees in the clubhouse. The team works throughout the year with community staples like the Guadalupe Center and El Centro, among others. The Royals also host the annual Viva Los Reales game in the summer in which the players don “Los Reales” jerseys, local Mexican restaurants compete in the “Best Salsa” competition, and live music and dancing are featured on the Outfield Experience Stage. The game will take place this year on June 25.
“Adding Spanish-language radio broadcasts allows us to enhance our outreach to the Latino fanbase,” said Mike Bucek, Vice President of Marketing and Business Development. “The partnership with Reyes Media combined with losreales.com and @losreales on Twitter will provide coverage to very passionate Royals fans.”
Jose Munoz will call the games for the Spanish broadcasts. Munoz has been the play-by-play announcer for 12 years with the Royals’ Triple-A affiliate, the Omaha Storm Chasers. He is also an on-air personality for KMMQ-AM in Omaha.